Today, March 19, 2013 at 12:00 Noon ET, the United States Mint will begin sales of the 2013 William McKinley $1 Coin Cover. This now represents the 25th release within the American Presidency $1 Coin Cover Series.
Each cover contains one 2013 William McKinley Presidential Dollar each from the Philadelphia and Denver Mints, sourced from the first day of production at the facilities. The two coins are mounted on a display card and placed within an illustrated envelope. The envelope includes one of four Four Flags Forever stamps. The postal cancellation is March 19, 2013, Canton, OH. The date marks the first day of availability for the product and the city of Canton is where the William McKinley Presidential Library & Museum is located.
The covers are priced at $19.95, which is unchanged from the price level for the product line last year.
The maximum production for the covers will be 20,000 units. This represents a decrease from the limit of 22,000 established for last year’s covers.
Since the start of the American Presidency $1 Coin Cover series, the maximum production limit has been steadily decreased, following the general trend in declining sales. The 2007 issues began with limits of 50,000 units and sell outs were achieved for the first three releases. The limit was lowered to 40,000 for the 2009 issues, lowered again to 32,000 for the 2008 covers, lowered again to 32,000 in 2009 (except Lincoln), lowered again to 22,000 in 2011, and finally lowered again this year to 20,000 covers.
The most recent sales figures from the report published today show sales for the 2012 covers ranging from a high of 16,029 for Chester Arthur to a low of 12,440 for Grover Cleveland (Second Term).