The four week ordering window for the United States Mint’s 2013 West Point Silver Eagle Set will conclude next week on June 6, 2013 at 5:00 PM ET. This special set is issued to mark the 75th anniversary of the West Point Mint and includes American Silver Eagles with a reverse proof and enhanced uncirculated finish.
Orders for the set opened on May 9, 2013 at 12:00 Noon ET. Initial demand for the set was heavy, slowing the US Mint’s website to a crawl and briefly resulting in the online catalog being taken offline. Through the opening weekend, orders had been received for more than 180,000 sets, which far exceeded the sales for last year’s 2012 San Francisco Silver Eagle Set during a comparable period.
The US Mint has provided a sales odometer on the product page, which has been updated each weekday. The data from the daily updates is shown below. The first number column represents the daily change, while the second number column represents the reported cumulative sales total.
As can be seen, following the initial surge, the pace of daily orders soon dropped to a much lower level. This bottomed with a daily increase of 974 sets, before pushing higher this week.
While there seems to be a great deal of enthusiasm about this set which contains two exclusive coins and the first ever enhanced uncirculated Silver Eagle, many will be watching the sales numbers to see how the final mintage might compare to the previously released anniversary sets. The 20th Anniversary Set released in 2006 had a final audited mintage of 248,875. The 25th Anniversary Set released in 2011 sold out of its maximum mintage of 100,000. Most recently, the 2012 San Francisco Silver Eagle Set, which was minted based on demand during a four week ordering window, had final adjusted unaudited sales of 224,981.
Since last year’s San Francisco Set was offered in a similar fashion as this year’s West Point Set, does this provide some clues about what to expect next week? During the final week of sales of the San Francisco Set, the US Mint received orders for 75,714 units, which accounted for 30.1% of the unadjusted final sales total. See full sales data here.
Or is it the case that this year more of the overall demand moved to the opening days of availability? In this case, we might see sales for the West Point Set stall out around the 250,000 mark.